Virtual Pet App Trends in Latin America: Q1 2021 Analysis

The virtual pet category has been a consistent performer on mobile platforms, and the first quarter of 2021 was no exception, especially in the Latin American region on the Android platform. Sensor Tower's data offers a glimpse into the performance of the top virtual pet applications, highlighting their downloads and weekly active users.

My Talking Tom Friends by Outfit7 Limited, released in June 2020, showed a strong presence with downloads peaking at 718K in the third week of February. The weekly active users reached a high of 7.4M in the same month, though there was a slight dip to 7M by the end of March. Revenue for the app showed an upward trend, ending the quarter at $2K for the last week of March.

The sibling app, My Talking Tom 2, also from Outfit7 Limited, saw downloads in the vicinity of 565K at the beginning of the period, which tapered to around 485K by the end of March. Weekly active users hovered around the 5.8M mark during the quarter, with a peak at 5.9M in late February. Revenue showed a gradual increase, concluding the quarter at approximately $2.7K.

My Talking Angela, another popular title from Outfit7 Limited, experienced a steady number of downloads, starting at 509K and ending the quarter at 477K. Weekly active users saw a low of 4.3M in January, rising to 4.7M by the end of March. The revenue figures for the app followed a similar pattern, ending at $1.9K in the last week of March.

The classic, My Talking Tom, also by Outfit7 Limited, maintained consistent download figures throughout the quarter, ranging from 418K to around 340K. The app saw weekly active users staying just above the 2.3M mark. Revenue for the app showed some fluctuation but ended the quarter on a positive note at $752.

Lastly, Moy 7 - Virtual Pet Game by Frojo Apps, which does not report revenue, had a promising start with downloads climbing from 214K to a peak of 320K in late January. The weekly active users showed a healthy increase from 753K to 969K by the end of the quarter, indicating strong user engagement for the app.

The first quarter of 2021 demonstrated the sustained appeal of virtual pet games in Latin America. While revenue figures were modest for most titles, the download and active user metrics indicate a significant level of engagement in the region. For more detailed insights and data, Sensor Tower's platform remains a valuable resource for understanding app performance trends.